Writing card tributes
Memorial Card Wording That Avoids Cliches
InMemoryStudio ·
A familiar slogan can sound impersonal when it is disconnected from the person's life. Replace an abstract virtue with an action people remember.
Example wording
You remembered our birthdays, listened without rushing, and made ordinary days feel important.
Make it fit your situation
Use two or three true details rather than adding many grand claims.
Compare these choices: a generous soul is abstract; always made time to listen describes an action. A specific phrase can be shorter and more personal without making the text more dramatic.
Before you finish
A memorial card may be kept long after the service. Choose words that still make sense without an event date or spoken introduction. Short, readable text is more useful than squeezing several messages into a small design.
Next step
Choose a memorial card to see the available designs and formats.